In the challenge, one person draws a picture on a piece of paper that's attached to the other person's back. The "Draw on My Back Challenge" is a fun way to think about this, and it's a good metaphor for understanding this concept simply and effectively. It requires a lot of communication, interpretation, creativity, feasibility, feedback, iteration, validation, and testing.
I've also learned through experience teaching and mentoring young #productmanagers that this is not an easy task. Over the years, I've emphasized that one of the most important skills a product manager can have is the ability to translate customer requirements into a product that solves their problems and meets their expectations. One of the most common questions I get asked is: How do we know what will make a great product, and how do we translate customer requirements into a product? The Secret to Building a Product That Your Customers LoveĪs a product leader and coach, I teach product management to aspiring product managers.
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